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What Are You Waiting For? Why Real Estate Brokers Need Virtual Offices

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Jun 07, 2019

Are you a real estate broker? If so, you probably know the way in which you do business has changed in recent years. Thanks to modern technology, it’s possible for many real estate brokers to work remotely. That means saving a lot of money on an office rental.

However, there are still certain benefits to having an office. A corporate address helps you make the right impression on clients. A receptionist ensures clients can always speak with someone when reaching out. With mail handling services, you can offload a tedious but necessary task to someone else, allowing you to focus on growing your business. On top of that, there are likely occasions when you need access to conference rooms.

That doesn’t mean you need a physical office to take advantage of these perks. Instead, you can opt for a virtual office. This solution offers many of the features listed above (and more), without the actual office space. Thus, you still save money, while embodying the professionalism clients want to see in a real estate broker.

Why are you waiting to sign up for your virtual office? To better understand why you should pursue this option sooner rather than later, keep the following essential points in mind.

You Need to Establish a Brand

Real estate brokers handle very important and sensitive transactions for their clients. Because of this, people in need of your services will seek out professionals they believe they can trust.

That’s why it’s crucial that you establish your personal “brand” early in your career. Your branded identity should convey the right blend of professionalism, trustworthiness, and reliability.

It’s difficult to create such an identity when you lack a corporate address, receptionist, or other basic qualities of a genuine business.

Quite simply, a virtual office helps you establish your brand from the start. Clients will be far less likely to take you seriously if your address is your home address, you don’t have someone available to answer their calls when you’re busy, and you don’t maintain official office hours.

The Meeting Environment is Essential

Again, as a real estate broker, odds are good there are times when you need to coordinate with others in person. Scheduling meetings with them is much easier when you have access to conference rooms.

After all, the environment in which you have a meeting will impact the way in which clients perceive you and your business. You don’t want to invite them to meet at your home if you haven’t kept on top of chores (or if reaching your home is difficult for clients). However, you also don’t want to schedule meetings in public places, such as coffee shops or restaurants. These environments may be distracting,  and clients might worry about other people overhearing your discussions.

This is another problem virtual offices solve. While you typically won’t use actual, physical office space with a virtual office, you will have the option to book conference rooms when necessary. Sign up now to ensure your next client meeting is as productive as possible!

It’s Becoming More & More Necessary

The idea that more real estate brokers are working remotely isn’t simply a theory. Recent surveys indicate people across a range of industries are working outside of the officein record numbers. This trend isn’t likely to change any time soon.

Thus, there’s a good chance your competitors are also looking to switch to a remote work option, if they haven’t already. This gives them a major advantage. The money they save not renting an office can be used to grow their businesses more efficiently.

In other words, even if you don’t work remotely now, you will need to soon in order to stay competitive. That said, by signing up for a virtual office, you’ll retain some of the key benefits an office provides, standing out among your peers as a result.

Does that sound good to you? If so, we at Virtual Office can help. Contact us online today for more information!

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